After two decades of hard work, New York artist Guy Stanley Piloche planned to celebrate his success after a sold-out show by buying himself a $15,000 watch. But an inner voice spoke as the pandemic hit – telling him that he should step up and help other emerging artists. “I made a promise that every time I sell a painting, I’ll buy a painting,” the artist said. Piloche then posted a video on Instagram offering to buy as much artwork as possible to help fellow artists hurt by the shutdown. A year later, Piloche has spent $70,000 on more than 200 pieces of art from 150 artists around the world. “I also realize that now that I have a seat at the table I have to open doors for people, so I’m making it my mission now, you know, to give people a shot.”

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