In the midst of a business slowdown due to Covid-19, marketing firm Jackson Spaulding decided to provide pro bono assistance to nonprofits. The agency had laid off a few staff members, and the remaining staffers wanted to help those disproportionately impacted by the virus. “Recognizing that sharing our people’s time and talent was the best way we could help the community, we started thinking creatively about how we could do the most good for the most amount of people,” said Jason Hubier, Jackson Spaulding’s social responsibility lead. Agency employees encouraged local nonprofits to apply for the program and received applications from 12 organizations. In total, Jackson Spaulding says 25 employees invested more than $60,000 worth of pro bono work into the 12 nonprofits over the summer. They supported nonprofits in everything from housing to social justice to Black-owned businesses and disability advocacy.

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